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Su protagonista es Rosaura
ingeniero técnico en electricidad y en mecánica
la inquietud surge del extrañamiento de lo doméstico
Esta obra aborda en sus páginas el estudio del impacto intergeneracional de nuestros comportamientos y decisiones
apoyados en el abandono al que Juana fue relegada por Charles VII
Brand Failures La travesía del corazón salvaje Su protagonista es RosauraBrand Failures What do Coca Cola, McDonald's, IBM, Microsoft and Virgin all have in common? Yes, they are all global giants, but what they are less recognized for are the many branded products they have launched which bombed spectacularly and at great cost. Brand Failures takes a riveting look at how such disasters occur. This new edition of Matt Haig's best selling book, provides the inside story of 100 major brand blunders that make for jaw dropping
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